Absolut Comeback Limited Edition made from recycled glass

Absolut has been committed to sustainable production methods for many years; and we are excited to be celebrating this and specifically our recycling efforts in the form of a bottle launch for the very first time. We believe that a glass bottle must have a second life; the new limited edition bottle is a pure manifestation of this belief.

With the launch of its latest limited edition bottle, Absolut hopes to encourage recycling and a more circular lifestyle that has less impact on our planet. The new bottle is made with more than 41% recycled glass, just like all Absolut’s bottles.

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Zero landfill waste at the Siemens location in Newcastle

The Zero Waste to Landfill initiative, which has been running since 2013 and aims to prevent future landfill waste, launched a sustainable and environmentally-friendly disposal process at Newcastle. As a result, the site has created a flagship project for the environmental program Serve the Environment. Today the Siemens location in Newcastle is proud to announce that 99.7 percent of all waste is recycled. In the wake of the successful reduction of waste and related costs, motivation and awareness of recycling in Newcastle were noticeably stronger – employees are proud of their contribution to "Zero Waste to landfill".

Learn about the Priceless Planet Coalition, with Mastercard!

Mastercard announced the launch of the Priceless Planet Coalition, a platform to unite corporate sustainability efforts and make meaningful investments to preserve the environment.Together with partners the Priceless Planet Coalition is pledging to plant 100 million trees over five years. Large scale reforestation programs need to be executed carefully, with consideration given to a number of factors including local climate, adverse biodiversity impacts, lax or poor forest management practices, unintended future deforestation, risk of reversal, and unintended social impacts. Mastercard has selected global environmental organizations Conservation International and World Resources Institute (WRI) to lead the tree planting efforts. Working closely with local and indigenous communities, Conservation International has protected or restored over 6 million square kilometers of land and sea across more than 70 countries

Maybelline Matte + Poreless On The Go Foundation Pouch

The Maybelline Matte + Poreless Foundation is one of their bestselling foundations, and typically comes in a clear, glass bottle with a black lid. However, the design has been revamped for a more eco-friendly design . The formula remains unchanged, but Maybelline have created the Maybelline Matte + Poreless On The Go Foundation Pouch which is a special portable on-the-go pouch format. Whilst plastic is still something that's not biodegradable, the point of this pouch is that it's a lot more sustainable in terms of manufacturing compared to the manufacturing of glass. There's also a lot less packaging needed to protect the products in transit, so Maybelline have really thought about every little thing in designing this new Maybelline Matte + Poreless On The Go Foundation Pouch format.

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