Orange recycles old phones

One of the main impacts of technology on the environment is due to the short lifecycle of electronic devices, in particular smartphones. There have been an estimated 10 billion devices sold worldwide since 2007, which includes more than 1.5 billion in 2018 alone! However, these technological marvels are made up of plastic, glass and small quantities of precious metals and rare earth elements.

Orange is taking part in a collection initiative with local repair shops, supporting the effort by setting up sorting workshops. In the absence of a local supply chain, this waste is then transported to France for recycling. The first workshop was launched in Burkina Faso in 2010. Since then, four other workshops have opened in Benin, Niger, Côte d'Ivoire and Cameroon. In total, 30 local jobs have been created each year, and nearly 12 tonnes of waste is collected per workshop (the equivalent of 80,000 mobiles) and transported to France for recycling.

Comments

LEGO new sets creates awareness for real life environmental challenges

New LEGO® City and LEGO® Friends sets have been developed to create awareness about exploration and the protection of endangered species in the world’s jungles and oceans. To support the launch and engage children even further, a campaign has been developed in collaboration with National Geographic to encourage children to explore the world and maybe even develop their own creative ideas on solving the real-life challenges our world is facing. The campaign will invite kids and their parents to visit the heights and depths of the earth, and to learn about exploring our world and protecting wildlife in our oceans and jungles. This includes educational content about pandas, sharks, elephants, deep sea creatures and much more.

Reducing carbon emissions across Mastercard

At Mastercard, our first priority is continuously improving the environmental footprint of our offices and operations. The next step is ensuring our electronic payment solutions are built on a sustainable foundation by increasing the energy efficiency and by investing in renewable resources. By the end of 2018, Mastercard had reduced our emissions by 42% from 2016. We source renewable energy for 100% of our global operations, and we are committed to maintaining this goal. In 2018, our on-site solar arrays generated 1,725,808 kilowatt-hours of renewable energy, or 9.6% of the electricity consumed, and 79% of our owned and operated facilities’ total square footage is either green-building certified or located in a building that achieved green certification in that area of the world.

Maybelline Matte + Poreless On The Go Foundation Pouch

The Maybelline Matte + Poreless Foundation is one of their bestselling foundations, and typically comes in a clear, glass bottle with a black lid. However, the design has been revamped for a more eco-friendly design . The formula remains unchanged, but Maybelline have created the Maybelline Matte + Poreless On The Go Foundation Pouch which is a special portable on-the-go pouch format. Whilst plastic is still something that's not biodegradable, the point of this pouch is that it's a lot more sustainable in terms of manufacturing compared to the manufacturing of glass. There's also a lot less packaging needed to protect the products in transit, so Maybelline have really thought about every little thing in designing this new Maybelline Matte + Poreless On The Go Foundation Pouch format.

Brand Action™ - Shopping

Search This Blog